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FOX NEWS: IHOP becomes IHOb -- Who doesn’t want their breakfast served with a side of bad marketing?


IHOP becomes IHOb -- Who doesn’t want their breakfast served with a side of bad marketing?



The International House of Pancakes, which has been around for 60 years, has announced on Twitter that it is changing its acronym from IHOP to IHOb. No word yet on what that means for its full name.
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